Websites & online presence
International presence
Visible in several countries
What this is about
Anyone who wants to sell across borders needs more than a translated page: different search terms, different competitors, different expectations. We prepare the presence market by market.
What is included
- Search terms and competition in each target market
- Country targeting implemented cleanly
- Local directories and profiles
- Content that addresses the questions of the market
- Reporting by country
Process
How we go about it.
Analyse
Where is the effort really worthwhile?
Prepare
Structure, language, markup.
Expand
Add content for each market.
Measure
Evaluate by country and adjust.
Frequent questions
This is what we are often asked.
Do I need a country domain?
Not necessarily. Subdirectories per language are usually enough and pool the strength of the main domain.
How do you find the right search terms?
Through research in the target market, not by translating German terms, which often miss the mark.
What about legal differences?
Legal notice requirements, withdrawal rights and data protection differ. We check this before launch.
Sollen wir uns das ansehen?
Ein kurzes Gespräch genügt, um einzuschätzen, was in Ihrem Betrieb sinnvoll ist — und was nicht.